Advertising & Brand Management

Experience Is The Product

Fri, 12 Feb 2010 08:19:33 -0500

Experience Is The Product

Don Norman: The three ways that good design makes you happy (via...

Fri, 12 Feb 2010 07:37:22 -0500

Don Norman: The three ways that good design makes you happy (via TEDtalksDirector)

User Experience Best Practices

Fri, 12 Feb 2010 07:23:20 -0500

User Experience Best Practices

The Download: Smart guide to... Cloud computing

Mon, 30 Nov 2009 16:09:12 -0500

The Download: Smart guide to... Cloud computing:

The term cloud computing has become something of a buzzword. It refers to the practice of storing information - such as emails, photos and documents - on web apps that can be connected to at any time, rather than on localised operating systems like Microsoft Windows.

UK online retail market to hit £25bn in 2010, research claims

Mon, 30 Nov 2009 16:05:39 -0500

UK online retail market to hit £25bn in 2010, research claims:

Nearly seven in 10 people will buy some of their Christmas gifts online this year, new research claims. The research, carried out by accountancy firm Deloitte, claims the online retail market, worth £9bn in the UK in 2005, will leap to £25bn by 2010, as more consumers switch to the convenience of online purchasing.

"Total minutes spent on Facebook increased nearly 700 percent year-over-year, growing from 1.7..."

Mon, 30 Nov 2009 12:43:49 -0500

““Total minutes spent on Facebook increased nearly 700 percent year-over-year, growing from 1.7 billion minutes in April 2008 to 13.9 billion in April 2009, making it the No. 1 social networking site for the month.””

- Nielsen Online

Cosmo posts September ABCe of nearly half a million unique users

Tue, 17 Nov 2009 14:13:41 -0500

Cosmo posts September ABCe of nearly half a million unique users

Twitter in partnership with Orange for UK first

Tue, 17 Nov 2009 12:48:10 -0500

Twitter in partnership with Orange for UK first:

It is the first mobile network to do an MMS deal with Twitter. Users send picture messages to 86444 and they are uploaded to Twitter via a picture platform created by Orange called Snapshot.

oHarvester.renderAdvert(‘/news/article’, ‘c501’, ‘300x250,300x600’); try {if ($(‘#c501Ad’).size()){$(document).ready(function () {$(‘#c501Ad’).show();if($(‘#c501Ad’).parent().hasClass(‘adHide’)){$(‘#c501Ad’).parent().show()}});}}catch (error) {}

Twitter is not charging for the service, which uses the same shortcode that O2 and Vodafone already used to let subscribers tweet via text.

Labour ‘jedward’ by Saatchi & Saatchi London

Tue, 17 Nov 2009 12:37:31 -0500

Labour ‘jedward’ by Saatchi & Saatchi London

How Long Would You Have To Work To Earn As Much As A Top CEO

Tue, 20 Oct 2009 13:42:26 -0400

How Long Would You Have To Work To Earn As Much As A Top CEO

11 ways to use images poorly in slides

Wed, 05 Aug 2009 03:05:55 -0400

11 ways to use images poorly in slides

Tweetable Career Advice From Nine Under 30

Fri, 19 Jun 2009 02:39:14 -0400

Tweetable Career Advice From Nine Under 30:

“Work your ass off. Love people/brands/culture. Embrace your crazy. Remember it’s just advertising. And dance whenever possible. It helps.”

"These communications, in their ease, inexpensiveness, and abundance, suffer less pressure than..."

Sun, 14 Jun 2009 13:28:00 -0400

“These communications, in their ease, inexpensiveness, and abundance, suffer less pressure than before to be or seem important, meaningful, or definitive—in other words, to last in our minds. In their clamorous competition with one another, they more often strive to be the first noticed.”

- Lingering

Tips For Students

Tue, 09 Jun 2009 07:20:05 -0400

DON’T be nervous.

DO be courteous and polite.

DON’T expect other people to make all the effort. That’s your job.

DO believe Newton’s third law of motion: for every action there is an equal and opposite reaction. If you put in a lot of effort, you’ll get out a lot.

DON’T cut & paste the same letter into several different emails.

DO make it personal. Think of ways that will get you noticed from the other 15,000 students.

DON’T send all your work in one pdf.

DO save something for the actual meeting.

DON’T ask for feedback on your work via email – it takes too long.

DO make an appointment to see them. Talk to them face-to-face.

DON’T expect an instant response from hello@ addresses.

DO remember that even the most well-meaning of agencies mess up sometimes.

DON’T get arsey/ disappointed with this. It’s life.

DO send them a polite reminder after a few days. If you don’t hear anything after three efforts, they’re probably trying to tell you something.

DON’T expect to get a placement after your first book crit.

DO try harder.

DON’T go around for 6 months with the same portfolio, waiting for someone to like it and give you a job.

DO change your portfolio for different agencies. All agencies are different, so why would you expect them to all like the same portfolio?

DON’T think that people are right or wrong.

DO remember that it’s just their opinion.

DON’T put awards work in your portfolio unless it actually won.

DO put it in a separate section at the back if you’re really desperate.

DON’T expect all the advice given here to be correct.

DO feel free to add your own advice.

DON’T worry.

Be happy.

LOVE Blog / LOVE Creative Manchester » Blog Archive » A Short Statement from The Ministry of the Bleeding Obvious

What Goes Around Comes Around / Stop the Iraq war

Thu, 14 May 2009 05:55:48 -0400

What Goes Around Comes Around / Stop the Iraq war

"By identifying the most convenient means of contact, the insurer avoids this “harassment”. It makes..."

Wed, 13 May 2009 14:38:08 -0400

“By identifying the most convenient means of contact, the insurer avoids this “harassment”. It makes for a more balanced relationship between company and customer by promoting inbound responses across numerous channels. It also makes following up quotes much cheaper as it eliminates the need for multiple phone calls.”

- Insurance Times - Pick the right platform to get personal

"Consumers who have grown up during the past 15 years are completely at home in a world where much of..."

Wed, 13 May 2009 14:31:58 -0400

“Consumers who have grown up during the past 15 years are completely at home in a world where much of what they want to hear, see or read will cost them nothing. True, in the case of some films and TV shows, the practices involved may skirt around the law a bit. Generally speaking, though, culture has become a happy free-for-all. Now may be the time to pay the bill.”

- The end of the age of free |
Media |
The Observer

Introduction to the Real Time Web

Wed, 13 May 2009 12:57:09 -0400

Introduction to the Real Time Web

Managing Generation Y - the Facebook Generation

Wed, 13 May 2009 12:54:09 -0400

Managing Generation Y - the Facebook Generation

Making presentations in the TED style

Wed, 13 May 2009 12:53:46 -0400

Making presentations in the TED style